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Pheromones by LuvEssentials

Client Requirement

Reduce overall cost per conversion.
Increase the number of sale & revenue.
Generate maximum revenue from USA & Canada.
Start generating the sales from more countries like Australia, New Zealand, etc.

Key Strategies Implemented

Product specific search campaigns which contributed 30% of sale.
Smart shopping campaign generated overall 70% sale & revenue.
Device targeting helped to analyse and optimize to maximum sale & revenue.
Optimized keywords bucket list for relevant search terms and helped to reduce the overall average cost per conversion.

ClientPheromones by LuvEssentials

CategoryPerfumes (Ecommerce)

Websitewww.pheromones.com

Service OfferedSearch Engine Marketing

Achievement

60% increase in Sale and Revenue
36% reduction of overall cost per conversion
26% improvement in sale from USA, Canada & Other countries